But first, mindset.
So you want to turn your blog into a business and become a successful entrepreneur? If you’re nodding your head right now you need to change the way you think about and approach entrepreneurship.
Growing a successful business takes more than just strategy–it takes a lot of inner work. Mindset work.
Unfortunately, a lot of gurus fail to talk about the mindset work that is necessary to go from a hobby blogger or creative to an entrepreneur. Well today, I’m bridging the gap. Let’s talk about the stuff no one else wants to talk about, shall we?
Not long ago I used to be the hobby blogger. Now I’m an empowered entrepreneur. But to get where I am today, it took a lot of mindset work. I had to buckle down, start believing in myself, drop the things that weren’t pushing me forward, and prioritize what would push me forward (oh and also figure out what the things to prioritize were!)
Keep reading to learn 7 big mindset shifts you need to make to go from blogger/creative to successful and empowered entrepreneur!
7 Powerful Mindset Shifts to Go from Blogger to Successful Entrepreneur Click To Tweet
1. Have a Clear Vision
I can’t tell you how important it is to spend some time asking yourself why you want this, what you’re chasing after, and who you help.
Guys, this is the FOUNDATIONAL STUFF people skip over.
Because if you DON’T know where you’re going, why you’re doing it, or who you are serving…you’re going to get lost real quick.
Sure you’ll get into a groove, but soon enough distractions will hit you like a ton of bricks (ahem Netflix…video games…Instagram). With distractions invading your space, it’ll be VERY hard to get back on track because you have no reason to get back on track in the first place!
But having a crystal clear picture of where you’re going? You’ll get there much quicker. With a huge smile on your face!
Take 30 minutes to sit down and focus on where you want your business to be a 1 year from now…5 years…10 years…etc.! Don’t just think, but visualize the big picture: what will your successful business look like? Get specific!
Then ask yourself how much it would mean to you to create that successful business. It’d feel AMAZING, right?
When we can actually see ourselves where we want to be, it makes the journey seem way easier and achievable.
2. It’s All About Your Audience–Not You
Coming from a blogging mindset and successfully shifting into an entrepreneurial mindset, I can truly back up this claim.
When you want to become a business owner, you need to realize that your blog and the content you create doesn’t revolve around you anymore.
It’s about your audience.
Now, don’t take this the wrong way…but if you want to be successful in business you really need to take the focus off you and put it onto your target audience and ideal customers.
Here are some questions to help you get specific about who you help:
- What group of people do you help? Describe them.
- What are their biggest pain points?
- What are their biggest goals and desires?
- How can you help them overcome their pain points and achieve their goals and desires?
These are simple questions but are super critical to nail down if you want to grow a successful business.
If you don’t know who you help, you won’t help anyone!
3. Prioritize Your Money Making Tasks Above Everything Else
This is something I struggled with for a whiiile and I think will always be a roadblock for many entrepreneurs and especially for bloggers and creatives who haven’t developed an entrepreneurial mindset yet!
In business, time = money. If you waste your time, you lose money. It’s as simple as that.
And if you have a 9-5, you don’t have a lot of time to waste. You want to maximize it as much as you can, right?!
To avoid wasting your time you need to identify your top income-generating tasks. I like to call these your “Non-Negotiables.”
Your non-negotiables are the things that need to get done every week and will push you towards your goals.
How do you identify your non-negotiables? They are the things that:
- Grow your audience (because you need an audience to make money) and
- Will bring in money (i.e. creating products, launching, sales funnels, pitching, etc.)
When you do your brain dump of ideas and tasks to complete you need to go through each and every item and ask yourself a series of questions.
- Help me reach my business goals?
- Bring in revenue?
- Grow my audience?
- Earn my audience’s trust so they become a potential customer?
If you have a 9-5 like me you’ll quickly realize that you will NOT be able to do #allthethings and will have to drop the things that don’t push you forward.
4. Stop Wasting Your Time on the Things Not Pushing You Forward
You knew this mindset shift was coming, right?
I think this is why this is one of the biggest things that distinguish a hobby blogger from an entrepreneur: how you spend your time.
As an entrepreneur, you have to use your time wisely. Because time = money, remember?
Sure, writing blog posts and posting on Instagram are important, but that can’t take up all of your time. You also need to spend your time on product creation, marketing, and sales too!
So basically, becoming an entrepreneur also means you need to get really good at prioritizing.
Armed with your non-negotiables, it’s time to drop what isn’t pushing you further. And my “further” I’m referring to making more money, serving your customers, and overall reaching your big goals!
If you’re not sure what you *might* be wasting your time on, I have a list of them over on this blog post.
5. Don’t Be Afraid to Say No
You’re going to have to get used to saying NO when you step into your CEO role.
Opportunities will come and you’re going to have to make decisions. And sometimes, those will be tough decisions.
Basically, if you’re a people pleaser like me, you’re going to have to build up your no muscle. It takes a lot of practice, but believe me: it can be done!
Here are some questions to ask yourself when it comes to decision making in your business:
- Is this aligned with my goals right now?
- Will it push me closer to my goals?
- Is this aligned with my business’s vision?
- Would this add value to my audience’s lives?
- Am I excited about this?
Also, remember that something that might be a “no” right now may be a “yes” later. Goals and priorities change. People change. Just because you have to say no, doesn’t mean never!
I get a lot of emails about collaborations and people downright just wanting me to add their links to my blog post (I know, what a demand, right?!)
And most of the time (to be completely honest) I mark emails as spam. Call it a gift, but I’ve gotten really good at determining what’s spam and what’s not.
Hint: if you don’t address me by my actual first name at the beginning of the email, I’ll probably mark your email as spam.
BUT what about the inquiries that are genuine and not spam? That’s when I have to pull up my CEO pants and say no.
Of course, in a nice and direct way. Including phrases such as “this isn’t the right time” or “this doesn’t align with my mission” or “this wouldn’t be of interest to my audience” are great “cop-outs” to say no…without feeling bad about it.
6. Surround Yourself with Other Entrepreneurs
This.is.SO.important my friends!
They say that “You’re the average of the five people spend the most time with” for a reason right?
If you surround yourself with people who don’t support your business, aren’t motivating, and bring you down…that is not going to push you towards your goals.
Which is why you need to surround yourself with like-minded entrepreneurs. These are the people who get you and your goals. They want to support you on your journey and watch you succeed.
Don’t get me wrong–having friends and family who support you is great! My loved ones totally support what I do.
But they also don’t get what I do. I wouldn’t go to my mom for business advice…
You know what I’m saying? Make it your mission to create your little squad of entrepreneurs who are all on the same path to success. Not only will you have people to go to when you have questions or need support, you’ll have people that you can vent to.
Am I the only one who just needs a soundboard sometimes?!
The best ways to surround yourself with entrepreneurs?
- Facebook groups
- Create/join a mastermind
- Find an accountability buddy
- Hire a coach/mentor
- Have coffee chats with other entrepreneurs
Just reaching out to ONE PERSON could be enough. It’s all about not feeling alone!
7. Embrace and Live By the Mantra “Progress Over Perfection”
This is a HUGE one y’all!! As a *recovering perfectionist* I am not ashamed to admit that I’m still working on this one.
“Progress over perfection” is a quote I believe I originally heard from Jenna Kutcher. I also know that Lara Casey says it a lot, as it’s a big component of her Cultivate What Matters brand (anyone else obsessed with Powersheets like me?)
When you enter entrepreneurship you’re going to have to drop your perfectionism. There will be a lot of things you need to do. And a lot of decisions to be made.
And perfectionism will be one of your biggest time wasters.
An area I still struggle with specifically when it comes to perfectionism is designing graphics and workbooks. Design is something that can never truly be finished in my mind, because it can always be improved. Which is why I spend too much time designing things sometimes.
But the thing that matters the most is that I acknowledge when I’m spending too much time on nick-picky details that no one will ever notice anyway. I have to remind myself that I have things to get done and that the clock is kicking.
“Done is better than perfect” is also a similar quote that really fires me up. At the end of the day, I rather have something messy and DONE than “perfect” and unfinished.At the end of the day, I rather have something messy and DONE than “perfect” and unfinished. Click To Tweet
And there you have it!
7 powerful mindset shifts you need to make if you want to go from hobby blogger to a successful and empowered entrepreneur.
Now, don’t think that you’re going to have to make all of these shifts RIGHT NOW or you can’t become an entrepreneur. That is NOT what I’m preaching.
My whole intent is to warn you about what you will encounter on your blog to biz journey. Having the right mindset and knowing that twists and turns will come is the first step to being prepared and knowing how to respond.
Ready for the Blog to Biz Fast Track?
And there you have it! 8 ways you can grow your business faster in 2019. If you’re seriously serious about making it happen this year, you will.
Now, if you’re a go-getter who wants to take the blog to biz fast-track, I have something you NEED!
Here’s what you’ll learn during the masterclass:
- 3 things bloggers waste their time doing that hold them back from making money online quickly (and what tasks you should be prioritizing instead!)
- The only strategy you need to increase your traffic and grow your email list of raving fans ready to buy your stuff
- My signature 4-step method to go from burned out blogger to thriving business owner (even if you have no time!)
*PLUS my secrets to getting more sh*t done…even working 40 hours a week!
In just 60 minutes you’ll have the answer to “how the heck do I turn my blog into a business and where do I start?!” PLUS the motivation to get started without the overwhelm!
If you’re ready to make sh*t happen in 2019 I better see you at the class!